About Us
Foculus Engages Customers in Your Digital Health Story
Foculus Marketing is skilled in engaging digital health customers.Too often, clinical marketing gets bogged down by heavy subject matter. That’s to be expected. This is complicated tech. You’ve got to make it connect with clinical customers.
Foculus is a Latin word for fire. Foculus Marketing combines technical knowledge with a spark of creativity to transform complex topics into lively marketing for clinical audiences. Contact us and transform your technical story into engaging and strategic marketing programs!
Our Mission
Getting better after an illness is a powerful experience. It’s liberating. And it captures the essence of the Foculus Marketing Mission. Yes, we put the patient first. But everyone says that. What we mean is that our mission is to liberate patients from the burden of disease.
Our Vision
To become a trusted partner of the world’s most innovative digital health brands.
Improve Your Return On Digital Investments
Many marketers have made significant investments in digital marketing tools and tactics. Yet they struggle to meet demand for new tactics to support their digital strategy.
They fall behind in efforts to produce quality material that supports new products or services or penetrates new market segments. A specialty marketing agency dedicated to digital health, Foculus Marketing is there for you. We know that digital marketing strategies are only as good as the programs that converts visitors into qualified leads.
Talk to the experts of Foculus Marketing today to improve the return on your digital investments.
Foculus Engages Customers in Your Digital Health Story
The experts at Foculus Marketing have a long history of connecting clinical technology products and services with the right customers.
The upshot is a competitive advantage for your business.
Engage now with the Foculus Marketing experts and make a real difference for clinical professionals and their patients!
Projects Completed
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Company Awards
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Engage with Us!
We aim to eliminate the need to divide your time between big picture thinking and tactical execution. We understand your reasons for wanting help and are a company that quickly and intelligently delivers services from initial thought to final deliverables.
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Our FAQs
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What is Product Marketing?
We love this quote from April Dunford, Founder of Ambient Strategy:
“Product marketers are the people responsible for being able to deeply understand and therefore articulate what is different and better and remarkable about your offering.”
That’s it in a nutshell. There are many balls to juggle as a Product Marketer. Let’s talk about a performance that will make sense for your business.
How will I measure the success of Foculus Marketing?
Product Marketing serves as the hub of a commercial enterprise and is a contributor to organization success. A few common Key Performance Indicators are:
- Usage of product marketing assets,
- Marketing-qualified leads (MQLs) and sales-qualified leads (SQLs), and
- Customer satisfaction – using things like NPS scores.
How much will this cost?
Foculus Marketing offers flat rate or retainer pricing.
With a flat rate, we consider the project steps then estimate time required and come up with a reasonable flat amount for the full project.
With retainer pricing you pay an upfront fee before work is completed. In exchange, Foculus Marketing sets aside time specifically for you at a lower hourly rate.