Foculus Marketing is a specialty copywriting agency serving the pharmaceutical, biotech, and medical device industries. Life science marketers rely on us for content that increases the quality and return on investment of their inbound marketing programs.
Based on extensive experience in life science marketing and copywriting, we are uniquely positioned to provide high value content for marketers.
By way of introduction, our copywriters developed the following Q&A.
Why another marketing agency?
Good life sciences copywriters are hard to find. Many marketers need help to meet the growing demands of their digital channels. But most agencies miss the mark when trying to do scientific and technical copywriting. This puts the squeeze on marketing managers who waste time rewriting external copy. Too often, they decide to take a pass on digital opportunities due to lack of intelligent copywriting bandwidth.
Foculus Marketing is here to fill the gap.
How are your copywriters different?
We put content first. As former life science marketers, we know the value of an engaging journey for prospective customers. For marketers, making the trip enjoyable takes hard work and many moving parts. If the underlying story is not unique and compelling, however, no customer will hang in there.
Also, life science products and services are technical and often hard to understand. Their value can get obscured beneath layers of jargon and acronyms. At Foculus Marketing we cut through the clutter without losing the scientific value.
Our work adds life to life science copywriting.
Why should I get my copywriting from you?
Foculus Marketing is a team of copywriters from life sciences who support clients with writing, editing, design, project management, and content marketing expertise.
Foculus is a Latin word for Fire. Our copywriting team combines creative fire with technical acumen to transform your life science content into marketing gold.
But you won’t have to part with a lot of your gold to work with us.
We don’t ask for inefficient retainers. Instead, we use the American Writers and Artists, Inc. Copywriting Pricing Guide and other value-based practices.
Is your life sciences content working today?
Are you meeting demand for high quality copywriting that conveys your value to the market?
If not, contact the copywriters of Foculus Marketing today!